What every seasonal rental company should know before starting:
Some vacationers and landlords seem to be on autopilot, experiencing changes in the vacation rental industry .
While others anticipate and act proactively to better evolve and derive the most benefit from these changes.
And today, I’m going to share with you three things to keep in mind to be able to effectively scale your business .
Having these three things in mind will allow you to gain more height and to glimpse new perspectives of evolution. Learn more about izdavanje stanova novi sad.
• Getting started is easy, becoming viable is less so:
Listing a property for rent on a listing site and welcoming tenants immediately is quite simple.
But short-term success and long-term sustainability are two completely different things .
Adversity inevitably ends up pointing the tip of his nose. And comes the time when some owners give up and others get serious.
The person who embraces adversity eventually realizes they are capable of MORE, and then takes on a whole new perspective on their business .
Difficult times in a vacation rental business are necessary for lasting success .
We cannot achieve lasting success without these episodes of transformation. These difficult times that force us to innovate and test new ways of doing things.
The good news is that if you get stuck, that’s normal. And that’s a sign that great things are about to happen.
Now let’s move on to the second point:
• The lack of time is nothing but a lack of hierarchy of properties:
“I don’t have time” is probably the excuse I hear the most when I try to motivate or convince seasonal rental companies to improve their business.
“I have children” , “I have a job on the side” , “The next few months are going to be super busy” , “I can’t be everywhere” , etc…
But what these people are really saying is this:
“Improving my vacation rental business is not one of my priorities. »
What I can understand.
Not everyone is concerned about improving or growing their rental business.
But those who are know that vacation rental requires sacrifice .
Seeing this excuse for what it is – an excuse – can help many owners shift into high gear and stop stagnating.
Take stock of what is important to you.
Let’s move on to the third point:
• Setting goals solves many dilemmas:
Very few seasonal rental companies start their business with a specific goal in mind .
The process of clearly highlighting your goals falls by the wayside for the good and simple reason that we are distracted, overwhelmed, or even downright trapped (by the false belief that ad sites are enough to guarantee our success) .
Not having specific goals can be a major source of stress because there is no framework or context to guide us in our decisions .
Without a specific goal, we cannot make a concrete plan allowing us to move in the right direction. We don’t know where we are going.
By setting clear goals and figuring out what you want to get out of your vacation rental business, you’ll make your journey less stressful and much more enjoyable .
Having a vision gives meaning to your actions.
And speaking of actions, let’s not forget to specify that it is imperative to accompany your planning with action.
Because having goals is good, but without taking action to move towards these goals, you will not get very far…
Effective advice or a deep determination to succeed won’t get you anywhere until you actually take action .
Unless you have a big budget to delegate the marketing of your vacation rental, be prepared to get your hands dirty and fight for your independence.
The good news is that small actions are always better than inaction.
Building momentum through action is what will save your business and make it sustainable and successful .
This is what will allow you to obtain extraordinary results.
But as you have understood, you will have to take action.
And so that you can get started as soon as possible, moving in the right direction, I have prepared a comprehensive article in which I will discuss with you a key facet of marketing your vacation rental:
Acquiring tenants .
Because one of the keys to a successful vacation rental is obviously to receive tenants on a constant basis. In other words, to display a high occupancy rate.
And today I’m going to share with you a series of strategies and techniques to attract many potential renters to your vacation rental offer …
A significant proportion of which will turn into tenants who will actually come and stay with you, and contribute to fulfilling your schedule and boosting your income.
These new methods of acquiring tenants will allow you to reach many potential tenants who are often overlooked (and who nevertheless represent a considerable proportion of tourists and vacationers wishing to find accommodation for their stay).
This will be useful even if you already fill your schedule. Because you will be able to learn how to exploit new sources of tenant acquisition and thus secure your business over the long term (very useful in the event that one of your current sources fails, such as an ad site that bankruptcy or who would downgrade your advertisement).
And if you are currently having trouble finding more tenants and growing your seasonal rental business, these ways of doing things should be of interest to you.
Because you will be using tenant acquisition channels that almost no seasonal rental company uses .
And if they don’t exploit them, it’s not because they consider them unprofitable, it’s mainly because they don’t know them . Or else because they are unaware of its potential.